Fine wine is enjoyed by both “new” and “old” money clients alike. However, for those with a special affinity for wine, a simple wine cellar won’t cut it. As a high-end real estate agent, you are tasked with providing options to your clients that go above and beyond what they may think is possible. So, […]

As more affluent buyers are looking to reduce their carbon footprint, eco-friendly, or “green,” amenities are a must in high-end homes. But this is more than just having energy-saving light bulbs. For the wealthy, “going green” means going high tech, and real estate professionals should take note of these trends as they become more and […]

Even if you’re not much of a numbers person, using data to inform your moves in the high-end real estate market is more important than ever, the April 2019 Luxury Market Report revealed. Statistics are the best way to answer questions such as “what is the value of my home?” and “are you going to […]

Part of being a successful real estate professional in the upper-tier real estate market is knowing your clientele. What motivates them? How and where do they spend their time and money? These are all important things to understand so that you can better meet the needs of your client and market to potential clients. One […]

Having a strong social media presence is essential for any real estate professional, but it is especially true for those who work in the high-end real estate market. While social media can be a valuable component of your overall marketing strategy, if done incorrectly, it can negatively affect your brand. Here are four essential steps […]

The kind of luxury homes you can buy for $1 million isn’t the same everywhere. The difference between the value of what you can get on the West Coast in contrast to the East Coast and every state in between can be astonishing, especially when framed within a specific budget. Staying within the confines of […]

Is your client looking for a country get-away? These luxury ranches, which are currently for sale as of this posting, will help you escape the hustle and bustle of the city and get you in touch with your cowboy roots—without having to rough it in the wilderness. Rancho San Carlos Broker: Sotheby’s Location: Montecito, California […]

When selling a property, it’s often about how you frame the positive features that hook a luxury buyer. Though many potential buyers will focus on the price tag, it’s a real estate professional’s job to get them to see past the number into what exactly they are going to get for their money. Before we […]

Regardless of how someone comes into being wealthy, the definition of wealth itself is usually a gray area. Many even measure wealth in intangible forms such as happiness rather than money, so narrowing in on exactly what it takes to be “wealthy” in the United States can be a difficult task. That being said, the […]

As a luxury real estate professional, international buyers could end up being your bread and butter. A recent article released by Forbes outlines the ten cities with the most billionaires, and eight of the ten listed are overseas. Wealth isn’t measured solely by the number of mega-rich people in a given area, but the cities […]