Take up the 30-day video challenge – every day for the next 30 days, do a live stream a day on Facebook that provides great value to those who would view it. Remember, we want to show you off as their wise advisor.  We know some of you may be camera shy, so just relax […]

Joining us in our latest episode of Estate of Mind are two brilliant minds in luxury real estate, Lori Pedersen, and Kofi Nartey. Lori is a highly sought after stager in the greater Toronto area, while Kofi is a luxury real estate professional based in Los Angeles, specializing in finding the right luxury home for […]

Want to learn how to become a luxury real estate agent? Imagine having a step-by-step blueprint to show you exactly how to work with luxury clients, build your brand, build your sphere of influence, win and market luxury listings, and even help with your negotiation tactics.  That’s what we’ve created for you, and for the […]

What’s just as important as marketing luxury homes?  Knowing how to work with luxury clients.  Money, power, and fame can be intimidating, which is why there’s less competition in the upper-tier real estate market and why getting in the minds of a rich buyer or rich seller is key to breaking into luxury real estate […]

Your past clients and sphere truly are your most important area of lead generation and focus.  Your plan should include how you will market to them, how often you will call them, and what you will say when you call. You will also want to set a budget and timelines for your touches and expect […]

The Institute’s Luxury Market Report is your guide to an analysis of the trends and comparative data on the top-residential markets throughout Canada and the United States. June’s report reviews the current statistics for the luxury market in North America month over month, as well as the 13-month trend. The majority of experts agree that despite […]

First, we’d like to welcome the 1,485 Members who joined us this year. You made an incredible decision for your professional growth and we’re looking forward to seeing your success with your new training and tools.  Since 2020 began, the Institute has undergone a quiet, yet exciting transformation.  Like you, we’ve had a moment to […]

Has the pandemic already shifted the geographic trends in the luxury home market? The May Luxury Market Report reflects some of the immediate changes in trends agents are seeing in the high-end housing market, begging the question of whether or not these changes will sustain once lockdown requirements are lifted. While we wait to find […]

For many Americans, their home may be their greatest asset, so it makes sense that they would have questions and concerns about how this health and economic crisis has impacted their local real estate market and their property values. This is exactly why now is the perfect time to call them! To have high caliber […]

Not sure if Luxury Livestream is right for you? During this period of change and reflection, supporting your professional growth and helping you fine-tune your luxury real estate marketing strategy is important to us. Our goal for you is to emerge stronger than ever before, and we’ve made some changes to our program to help […]