Congratulations! You’ve found a home to buy and have applied for a mortgage! You’re undoubtedly excited about the opportunity to decorate your new home, but before you make any large purchases, move your money around, or make any big-time life changes, consult your loan officer – someone who will be able to tell you how […]
How To Prospect for Wealthy Clients When You Don’t Know Where to Start
Finding wealthy clients to work within the luxury home market is a lot like finding traditional clients. The key is to find out where your target client is, put yourself in front of them, and make yourself valuable. Since the formula is fairly simple, when aspiring luxury real estate agents say they want to prospect […]
6 Graphs Showing the Strength of the Current Housing Market [INFOGRAPHIC]
Some Highlights: Keeping an eye on the current status of the housing market is one of the best ways to make powerful and confident decisions when buying or selling a home. Mortgage rates remaining near historic lows and houses selling in an average of only 29 days are just two key elements driving the strength […]
Member Spotlight – Elizabeth McQueen
This month our Member Spotlight series introduces Elizabeth McQueen of Vancouver, BC, Canada. Following up on Elizabeth’s success as the winner of The Institute’s award for the Best Marketing Strategy in 2016, it is clear she continued to integrate this strategy into her business over the last few years. Understanding her methodology of success will be […]
What Is the Probability That Home Values Sink?
With the current uncertainty about the economy triggered by a potential trade war, some people are waiting to purchase their first home or move-up to their dream house because they think or hope home prices will drop over the next few years. However, the experts disagree with this perspective. Here is a table showing the […]
Millennial Buying Power Poised to Boost Homeownership
In a recent article by Realtor Magazine, Mark Fleming, Chief Economist of First American Financial Corporation, notes, “The largest group of millennials by birth year will turn 30 in 2020, which puts them entering their prime homebuying years”. The article continues to describe how millennials have more buying-power than the generations that preceded them, making […]
Pricing Property in a Shifting Market and Selling the Tough to Sell – Part One
Pricing unique homes is never an easy task, and a shifting market makes it even more difficult. In a shifting market you will most likely have to take some listings at a higher than you feel you should, knowing that if you don’t take them someone else will. Because any listing can be expensive to […]
The Role Access Plays in Getting Your House Sold
So, you’ve decided to sell your house. You’ve hired a real estate professional to help you with the entire process and you’ve been asked what level of access you want to provide to potential buyers. There are four elements to a quality listing. At the top of the list is Access, followed by Condition, Financing, […]
Home Sales Expected to Continue Increasing In 2020
Freddie Mac, Fannie Mae, and the Mortgage Bankers Association are all projecting home sales will increase nicely in 2020. Below is a chart depicting the projections of each entity for 2019, as well as for 2020.As we can see, Freddie Mac, Fannie Mae, and the Mortgage Bankers Association all believe homes sales will increase steadily over the next year. If you’re a homeowner who has considered […]
Everybody Calm Down! This Is NOT 2008
Last week realtor.com released the results of a survey that produced three major revelations: 53% of home purchasers (first-time and repeat buyers) currently in the market believe a recession will occur this year or next. 57% believe the next recession will be as bad or worse than 2008. 55% said they would cancel plans to […]
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