Some Highlights: Choosing the right real estate professional is one of the most impactful decisions you can make in your home buying or selling process. A real estate professional can explain current market conditions and break down what they will mean to you and your family. If you’re considering buying or selling a home in […]
How to Implement Influencers in Your Marketing Strategy
If you’ve ever wondered how to sell a luxury listing using influencer marketing, or wondered how other agents are using it successfully, you’re not alone. Influencer marketing is a fairly new concept to the real estate world in the context of building your presence online, and it’s a tactic that must be executed well to […]
Year-Over-Year Rental Prices on the Rise
Looking ahead, 2020 is projected to be a strong year for homeownership. According to the Freddie Mac Forecast, “We expect rates to remain low, falling to a yearly average of 3.8% in 2020.” If you’re currently renting, 2020 may be a great time to think about making a jump into homeownership while mortgage rates are low. […]
When a House Becomes a Happy Home
We talk a lot about why it makes financial sense to buy a home, but more often than not we’re drawn to the emotional reasons for homeownership. No matter the size or shape of a living space, the feeling of a home means different things to different people. Whether it’s a certain scent or a […]
The Right Way to Ask for Testimonials and Why It’s Important
Creating social proof around your services is one of the keys to real estate success, but asking for testimonials can be uncomfortable even if you’ve provided a great experience for your clients. Real estate agents in general tend to be “givers” and nurturing our client relationships always comes first. So, it’s not surprising that asking […]
2020 Forecast Shows Continued Home Price Appreciation
Questions continue to rise around where home prices will head in 2020. The latest forecast from CoreLogic shows continued appreciation at 5.4% over the next year: Additionally, ARCH Mortgage Insurance Company in their current Housing and Mortgage Market Review revealed their latest ARCH Risk Index, which estimates the probability of home prices being lower in […]
Where is the Housing Market Headed in 2020? [INFOGRAPHIC]
Some Highlights: Interest rates will be lower than they have been since before 1980 at 3.8% and are projected to remain steady throughout 2020! According to CoreLogic, home prices will appreciate at a rate of 5.4% over the course of the year. Experts predict that the number of homes sold next year will be equal […]
3 Reasons Why You Need to Include Inactive Listings in Your Marketing Strategy
Any luxury real estate agent knows that the amount of work that goes into selling a luxury home can be daunting. There are so many details to include, lots of people to communicate with, and a laundry list of to-do’s that go beyond the closing. When we finally get to those “under contract” or “pending” […]
5,300 Reasons to Be Happy You’re a Homeowner
Studies have shown that, in many cases, the largest asset a family owns is the house they live in. Over the last twelve months, that asset has gained substantial value. CoreLogic just released their 2019 3rd Quarter Homeowner Equity Insights Report. The report revealed that: “U.S. homeowners with mortgages (roughly 64% of all properties) have […]
The Biggest Issue Facing Housing Next Year
This coming year the housing market will be defined by 3 things- inventory, interest rates, and appreciation. But the biggest issue the housing market will face in 2020 is an inventory shortage. There aren’t enough homes on the market for buyers, especially on the lower end of the market. This is a topic that has […]
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